Bachelor Degree Programmes
Bachelor International Marketing Management
Bachelor

International Marketing Management

Much more than just advertising:
Ensure long-term business success with the right marketing strategy

Much more than just advertising:
Ensure long-term business success with the right marketing strategy

Key information at a glance

Start of studies
Fall Intake: October
Spring Intake: April
Study model
on Campus
Credits
180 ECTS
Language of instruction
100% English

Be a driving force

Whether in an agency, in a consulting company, in the marketing department of a corporation or directly at an internet service provider – creative and strategic specialists in marketing are in demand everywhere. So you can potentially be employed at almost any company, both national and international. And the industry, especially in the digital sector, is growing steadily, offering great career prospects.
Our professors and lecturers attach great importance to the close integration of theory and practice. Most of them have themselves gained many years of specialist and management experience on an international level – and would like to share it. They do this for example through case studies, projects and field trips to renowned companies.

Facts about the degree programme

Degree
Bachelor of Arts (B.A.)
Accreditation
The IUBH is system accredited. All courses are individually accredited in line with German and European regulations and bear the seal of the Accreditation Council.
Campus
Bad Honnef, Berlin
More information
Duration
6 semesters
Internship
1 semester at home or abroad
Study abroad
1 semester (voluntary, performance-related)
Admission
High school diploma, technical school certificate or comparable degree; successfully completed Assessment Day; Proof of English skills
Tuition
from 5,500 EUR per semester

Study International Marketing Management at IUBH

More information about this programme

What will I learn during my studies? What career opportunities will I have after graduation? And do I have everything I need to study at IUBH? You will find answers to these and other questions on the following pages.

IUBH Student advisory

Your contact

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