International Management

As a controller you analyse and evaluate the financial situation of a company. On this basis, you will discover risks, weaknesses and potential for improvement within the company and, often together with the specialist departments, develop solution concepts and alternatives. With this collected data, you also assist management in developing strategies and planning acquisitions or sales.

As a marketing manager you have two fundamental tasks: product communication and brand communication. The basis for the design of all content is a communication and marketing strategy, which is usually developed in close cooperation with the management. The instruments and channels for an effective marketing approach (“marketing mix”) are also elaborated. Actual advertising campaigns can then be tackled afterwards. This requires a deep understanding of the product world, the target groups and the market. The marketing manager is at the heart of the business - at the interface between business management, research and development, product management, sales, service and the customer.

As a management consultant you advise other companies. The subject of the consultation can, for example, be the general management of the company or the handling of a change process. You have to adapt your fundamental consulting concept individually to the expectations and the task of your customer, without neglecting the goals of your employer – the consulting company.